Who we are
Hoopy is a strategic consultancy that specialises in developer relations, developer experience and developer marketing. Our clients collaborate with us because, as developers turned consultants, we offer an authentic insight into the way developers think and work.
We'd love to talk to you about helping with your developer relations strategy.
Founder and Consultant
Shropshire, UK
Before Hoopy, Matthew spent over a decade building developer relations and marketing strategies for companies including Couchbase, Basho and Canonical. Today, he brings that experience to help clients build sustainable long-term developer outreach programmes.
Researcher
Berlin
Carla's career has been all about community and now she's bringing her experience to Hoopy where she's providing a research basis to our consultancy.
Client Relations Executive
Shropshire, UK
Charlie works with Hoopy's clients to ensure they're getting precisely what they need. He's your first point of contact for anything to do with Hoopy's consultancy work.
Operations
Shropshire, UK
Lyne runs the operations side of Hoopy, bringing a wealth of experience having previously run finance for a software development house.
Advisor
An internationally known developer relations strategist, speaker and author, Leslie Hawthorn currently works as a Senior Principal Technical Program Manager on Red Hat’s Open Source Team. She is an advisor to Hoopy.
Associate Consultant
London
Cristiano is an industry expert on Developer Experience design. He has worked as a Senior Developer Advocate at PayPal, and has over ten years of software engineering experience. He works with Hoopy on DX strategy, audits, and design.
Associate Consultant
Amsterdam
Joe led GitHub's Campus Experts programme, building and activating a worldwide community of student developers. Prior to that, he held developer relations roles in the games and finance indsutries. Today, he works with Hoopy to help our clients deliver mutually valuable developer communities.
